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‘The heartbeat of Jacksonville’s future’: City leaders gather to celebrate Hispanic Heritage Month

Hispanic Heritage Month ceremony at City Hall. (Copyright 2024 by WJXT News4JAX - All rights reserved.)

JACKSONVILLE, Fla. – Jacksonville leaders gathered Monday to celebrate and recognize Hispanic Heritage Month.

Hispanic Heritage Month is observed every year from Sept. 15 to Oct. 15 to celebrate the cultural and economic impact that Latinos have in the United States.

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Monica Hernandez, president of the First Coast Hispanic Chamber of Commerce, said this month is all about supporting and empowering each other.

She also highlighted the success of the first business expo called “Hola Emprende Business Expo.”

“It was really a great hit because we had over 91 entrepreneurs that were there all day,” Hernandez said.

RELATED | Jacksonville expo to empower Hispanic entrepreneurs with networking opportunities, resources to grow their businesses

The city’s Hispanic Outreach Coordinator Yanira Cardona said the Hispanic community is “blossoming like never before,” as it’s considered one of the fastest-growing populations in Duval County.

Yanira Cardona, Hispanic Outreach Coordinator for the City of Jacksonville. (Copyright 2024 by WJXT News4JAX - All rights reserved.)

The latest census data indicates that 11% of the Jacksonville population is Hispanic.

“With that growth comes a powerful wave of influence, creativity and passion. We don’t just bring numbers, we bring stories, we bring flavors. We bring music, of fears, of sense and family and community that enriches every corner of the city. We are the heartbeat of Jacksonville’s future, and we do it with pride and who we are and where we come from,” Cardona said.

MORE | Celebrate Hispanic Heritage Month with concerts, food and activities across Northeast Florida

Mayor Donna Deegan officially recognized Hispanic Heritage Month in the city of Jacksonville from Sept. 15 to Oct. 15, and shared a few words with all the attendees.

Hispanic Heritage Month ceremony at City Hall. (Copyright 2024 by WJXT News4JAX - All rights reserved.)

“As mayor, I am committed to ensuring that Jacksonville is a city where diversity is both celebrated and championed, a city where we work to eliminate barriers and create opportunities for all, and I call on each one of you to join me in that work. In closing, let us all be reminded that diversity is our strength and that unity is our destiny,” Deegan said.


About the Author

Marcela joined News4JAX in 2023. She grew up in Mexico and eventually moved to California to pursue her dream of becoming a journalist. Now, she is a proud San Diego State University alumna who has many years of experience in TV and digital journalism.

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