Construction is underway on $90 million in renovations and additions to EverBank Field. The Jaguars said the projects will give fans a new and improved experience during Jaguars games.
With the addition of the U.S. Assure Clubs, EverBank will be the only NFL stadium with a full patio on both sides at the 50-yard line.
The Jaguars have done away with some of the concession stands and pulled up 3,000 seats to make room for the newly renovated clubs. They'll also be adding some upgrading the seats.
Each clubs will have a different feel.
"The East Club will be a little bit more high-end gastropub, high-end sports bar type of a feel," said Chad Johnson, Jaguars senior vice president of sales. "The U.S. Assure West Club will be a little more country club, steakhouse feel. It gives us a chance to appeal to different demographics, but it also helps with private events."
If you don't want to be on the patio and want to get closer to the action, you can get an upgrade to be a part of the South End Zone Club, where you can stand right next to the field while the game is going on.
While the work is being done inside the stadium, designs have been approved for the new flex-field amphitheater that will be built just outside the south end zone.
"This puts us in a better position for those large-scale, national events we're hosting (like) the U.S. soccer national men's soccer game coming up," Johnson said. "We're looking at big stadium concerts and shows. We're looking at NFL draft. We're looking at any potential event that we can bring here, and we're out on the market pitching."
Johnson said the renovations are a result of feedback from surveys and focus groups on the fan experience, and the team hopes it's a game changer.
"It completely transforms the experience, and it's a lot of fun to finally see it coming together," Johnson said.
The staff at EverBank Field said the stadium improvements will be completed in time for the pre-season home opener August 20. The amphitheater is expected to be completed next spring.